|
Presidential Vote 2008 | Subscribe to Magazine | Everybody's Weekly | Media Kit | The Pryce is Write | Charitable Foundation | Caribe Fete Events | Oliver Samuels | Shadow | Books | Videos | Shipping & Returns | Caribbean Links
Closing & Editorial
Calendar | General Advertising Rates |
Mechanical Requirements
Ad Sizes
| Demographics |
Download the Media
Kit as PDF file
|
2007/8 EDITORIAL CALENDAR |
|
ISSUE |
TOPIC |
CLOSES |
ON SALE |
|
NOVEMBER 2007 |
TRAVEL |
9/21/07 |
10/15/07 |
|
DECEMBER 2007 #1 |
30TH ANNIVERSARY SPECIAL, 1977-2007, II: Thirty
Years of Reggae |
10/23/07 |
11/15/07 |
|
DECEMBER 2007 #2 |
2008 CARIBBEAN-AMERICAN CALENDAR |
11/1/07 |
12/3/07 |
|
JANUARY 2008 |
30TH ANNIVERSARY SPECIAL, 1977-2007, III: Caribbean
Lifestyle, Business & Economy |
11/15/07 |
12/15/07 |
|
FEBRUARY 2008 |
BLACK HISTORY : GRENADA INDEPENDENCE, 1974-2008 |
12/5/07 |
1/15/08 |
|
MARCH 2008 |
EDUCATION |
1/16/08 |
2/16/08 |
|
APRIL 2008 |
COMPUTERS |
2/15/08 |
3/15/08 |
|
MAY 2008 |
FASHION |
3/15/08 |
4/15/08 |
|
JUNE 2008 |
THEATER & BLACK MUSIC MONTH |
4/15/08 |
5/10/08 |
|
JULY/AUGUST 2008 |
ENTREPRENEURS |
6/15/08 |
7/10/08 |
|
SEPTEMBER 2008 |
CARNIVAL & SOCCER |
7/28/08 |
8/15/08 |
|
OCTOBER 2008 |
TRAVEL
ST. VINCENT & THE GRENADINES |
8/23/08 |
9/15/08 |
|
NOVEMBER 2008 |
HEALTH & EDUCATION |
9/15/08 |
10/15/08 |
|
DECEMBER 2008 #1 |
AUTOMOBILES 2009 |
10/15/08 |
11/15/08 |
|
DECEMBER 2008 #1 |
2009 CARIBBEAN-AMERICAN CALENDAR |
11/1/08 |
12/1/08 |
|
The EC is subject to change depending on local and
international developments.
SEPTEMBER’S or CARNIVAL issue is an integral part of Caribbean-American
Weekend in New York and Brooklyn’s West Indian carnival on Labor Day Weekend. It
is the most demanded issue since consumers cherish it as the Souvenir Carnival
Magazine; to advertise call Campbell Communications (718) 671-6989. |
|
GENERAL ADVERTISING RATES |
| |
Four-Colour |
Two-Colour |
B&W |
| Full Page |
$4200 |
$3800 |
$3500 |
| Half Page |
$2400 |
$2000 |
$1800 |
| Quarter Page |
$1693 |
$1100 |
$995 |
One Column
(Vertical or Square) |
$1770 |
$1400 |
$1250 |
| Two Columns |
$3076 |
$2650 |
$2400 |
| Half Column |
$1000 |
$900 |
$750 |
|
COVER RATES |
| COVER 2 |
$4550 |
COVER 3 |
$4550 |
| COVER 4 |
$4975 |
TWO-PAGE SPREAD |
$8000 |
|
FREQUENCY DISCOUNT |
| 2-3 issues |
1% |
4-5 issues |
3% |
| 6-7 issues |
6% |
8-11 issues |
10% |
|
CASH DISCOUNT |
|
2% on net, 10 days from invoice date |
|
AGENCY DISCOUNT |
|
15% |
|
CONTRACT REQUIREMENTS |
| Publisher reserves the right to reject or
cancel any advertising copy for any reason anytime. The Agency and/or
Advertiser represents that the advertising submitted by it for publication
in EVERYBODY'S contains no illustration or text which can result in any
claim against the publisher and it agrees to indemnify publisher against
any damages and expenses arising out of said publication. |
|
MECHANICAL REQUIREMENTS
SPECIFICATIONS
Trim Size: 8 1/8
x 10 7/8
Film: Four Colour: Furnish offset
negatives.
Right reading emulsion side down.
133 line screen.
Black and White: Right reading emulsion side
down.
133 line screen
PLATFORM & ACCEPTABLE FORMATS
Application supported:
- Quarkpress to 6.0
- InDesign to CS2
- Photoshop to CS2
- PDF (Contact us for pdf requirements)
- Illustrator to CS2
|
|
AD DIMENSIONS |
| |
NON-BLEED |
BLEED |
| Full Page |
7 x 10 |
8 1/2 x 11 |
| Half Page |
7 x 5 |
8 1/2 x 5 11/16 |
| Quarter Page |
3 1/2 x 5 |
N/A |
| One Column Vertical |
2 1/4 x 10 |
N/A |
| One Column Square |
4 5/8 x 4 7/8 |
N/A |
| Two Col. Vertical |
4 5/8 x 10 |
N/A |
| Half Col. |
2 1/4 x 4 7/8 |
N/A |
| Two Page Spread |
15 x 10 |
16 3/4 X 11 1/4 |
| NOTE: On all bleed materials ½ inch
from bleed dimension on top, bottom and outside. Gutter bleeds: Live
materials should be held ¼ inch each side of gutter in spreads. |
|
Demographic Profile of EVERYBODY'S
Readership |
|
|
| READERSHIP |
|
248,000 |
| Subscription |
62% |
| Single Copy |
38% |
|
| INCOME |
| Median Household Income |
$70,000 |
| Median Individual Income |
$40,500 |
| |
| Individual Income |
| Above $35,000 |
81% |
| Above $40,000 |
68% |
| Above $50,000 |
38% |
| Above $60,000 |
33% |
| Above $100,000 |
19% |
|
| AGE |
| Median |
33.5 years |
| 18 - 34 |
42% |
| 18 - 49 |
67% |
| 25 - 49 |
65% |
| |
| GENDER |
| Male |
45% |
| Female |
55% |
| |
| EDUCATION |
| Graduated High School |
98% |
| Graduated College |
70% |
| Post Graduate |
48% |
|
| DISTRIBUTION |
| New York ADI |
52% |
| Other ADIs |
48% |
| |
| NEW YORK CITY SUBURBS |
| Westchester |
9% |
| Nassau |
12% |
| Suffolk |
5% |
|
| |
| NEW YORK CITY BOROUGHS |
| Manhattan |
11% |
| Brooklyn |
35% |
| Queens |
24% |
| Bronx |
29% |
| Staten Island |
1% |
|
|
Source: OMNI Resources Corp. |
|
